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Introduction

Anmol Biscuits came into being almost a decade back, when Mr. Baijnath Choudhary initiated the setting up process of the first plant at Kolkata. Anmol, that was started as a single plant, now has a strong hold in the highly competitive biscuit market.

Under the seasoned guidance of Mr. Baijnath Choudhary, Mr. Bishwanath Choudhary, Mr. Dilip K. Choudhary, Mr. Gobind Ram Choudhary and Mr. Bimal Kumar Choudhary, Anmol has succeeded in maintaining a hold in the market very efficiently.

Our Brand




Anmol takes pride in being one of the leading biscuit selling brands in Eastern India. The credit for the establishment of Anmol as a preferred brand across North and East India goes to its fine-tuned distribution network. Anmol has witnessed prodigious growth by focusing on persistence in quality. With the setting up of factories both in Kolkata and Delhi, the infrastructure and production facilities have grown threefold. The company now endeavors to explore markets in the Southern and Western parts of the country, and establishing itself firmly there.

Quality Commitment


One of the leading biscuit manufacturers in Eastern and Northern regions of India, Anmol Biscuits has two state-of-the-art manufacturing units - one at Dankuni in West Bengal, and the other at Noida, near Delhi.

The manufacturing units have been equipped with latest modern machineries available in India, which facilitate in manufacturing uniform quality of biscuits. The Good Manufacturing Practices (GMP) and the Hazard Analysis of Critical Control Points (HACCP) that are adapted at our plants, along with the use of sophisticated packing machines and materials, ensure that each and every biscuit manufactured never fails to delight the customers with its taste and freshness. High quality products are delivered to the customers after they are subjected to stringent quality control tests. The quality control tests are done at every stage of biscuit-making, i.e., inspection of raw materials, process and post-production goods by qualified personnel at our well-equipped laboratories.

Also, the quality orientation of the company is maintained through numerous training programmes organized by the Management at regular intervals to upgrade and nurture the skills of the employees towards fulfillment of the QUALITY OBJECTIVE of the company. In addition to this, our manufacturing units and products are BIS certified and the company is ISO 9001:2000 certified.

Marketing Strategy

Anmol Biscuits Private Limited, the flagship company of the Anmol Group, boasts of a strong and committed workforce of more than 90 Super Stockists, 2000 Distributors, 7 Depots and about 3,00,000 Retail Outlets. We are a prominent player in the highly competitive biscuit industry. From the initial capacity of 5 lakh cartons, today we have managed to expand our production to a whopping 8 lakh cartons per month. This achievement has been made possible due to the immense popularity of the brand and its ever increasing demand from the consumers.

Recent marketing research exercises have affirmed that Anmol Biscuits is the market leader in almost every district of West Bengal, Orissa, Bihar, Jharkhand, Jammu & Kashmir, Uttar Pradesh and Uttaranchal; and is now looking forward to achieve the same in Maharashtra, Chhattisgarh, Madhya Pradesh, Andhra Pradesh, Rajasthan, Punjab and Assam.

Social Help

Anmol Biscuits has always stood in the forefront when it comes to helping the needy. A huge appetite for Indian biscuits is being created abroad as the World Food Programme (WFP) supplies cartons of 100 gm packs of fortified glucose biscuits carrying the slogan "Gift of the Govt. and People of India" to feed Pakistani and Iraqi kids.

Though there are hardly any margins, the volumes and opportunity to indirectly explore the foreign market is enough to make us bid for every WFP tender, and especially so when we know that it is being done for a noble cause.

Products

Anmol offers its customers a wide variety of biscuits in various tempting flavors to suit all tastes. The consumers can take their pick from
our yummy flavor  of cakes like Vanilla Cup Cake, Orange Cup Cake, Fruit Bar Cake, Choco Bar Cake, Pineapple Tiffin Cake, etc.

To make each biscuit delectable, we use high quality raw materials which include a combination of all-purpose flour, unsalted butter, baking powder/soda and flavors. Our list of biscuits are as follows:

Biscuits

SI.No.

ITEMS

Weight Per Pkt



(Gms.)

1

Thin

350

2

Marie

370 + 30g

3

Snackels

150

4

100+25

5

100+25


50

6

65

7

2 in 1

125+25g

8

100+25


10+25

9

50

10

64

11

10.5

12

Jadoo

270

13

180

14

57

15

Tip Top Kurkure

250

16

20

17

30

18

Coconutty

157


300

19

350

20

Milk Made

350+25

21

225

22

75

23

Gloco Power

60


50


165

24

196

25

Butter Bake

275


234


60

26

65

27

Dil Khush

175+25

28

130

29

Zero Sugar Cream Cracker

180

30

270+30

31

Funfill Orange Cream

200+25

33

130

34

65

35

15.5

36

Yummy Milk Cream

200+25

37

150

38

65

39

Funfill Choco Vanila

200+25

40

150

41

65

42

15.5

43

Lemon Maaza

225

44

130

45

65

46

40

47

13.5

48

Funfil Rich Chocolate Cream

200+25

49

150

50

65

51

Golmol

175

52

80

53

Dream Lite

180

54

270

55

E. Time

300+50

56

200






Cakes

Vanilla Cup Cake (Rs. 3)

Orange Cup Cake (Rs. 3)

Fruit Cake (Rs. 3)

Chocolate Cake (Rs. 3)

Vanilla Tiffin Cake (Rs. 5)

Pineapple Tiffin Cake (Rs. 5)

Orange Bar Cake (Rs. 10)

Choco Bar Cake (Rs. 10)

Fruit Bar Cake (Rs. 10)

Pineapple Bar Cake (Rs. 10)




Our Office Address

Kolkata Office
ANMOL BISCUITS LTD.
229, A.J.C. Bose Road, Crescent Tower, 6th Floor
Kolkata - 700020, West Bengal, India
Phone:91-33-22801277/1278/22802437
Fax:91-33-22895006/22895007

Noida Office
Anmol Bakers Pvt. Ltd.
B2 & 3, Sector – 16, 2nd Floor
(Above U.T.I.Bank), Noida – 201301
Phone - +91-120-2510407/0755
Fax - +91-120-2512383

Our Factories

Anmol Biscuits Pvt. Ltd.
Maity Para, Delhi Road, Dankuni,
Hooghly – 712331 (W.B., India)
Phone - +91-33-26590152/0157/0757
Fax - +91-33-26593666

Anmol Bakers Pvt. Ltd.
Plot No – 38A, Udyog Vihar
Surajpur Kasno Road, Greater Noida – 201306
Phone - +91-120-2569191/92
Fax - +91-120-2569968.

OUR OTHER SISTER CONCERN: MUKUND FOODS PVT. LTD.

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ANMOL BISCUITS LTD.
229, 6th Floor, A.J.C. Bose Road, Crescent Tower, Kolkata - 700020, West Bengal, India
Phone :91-33-22801277/22801278/22802437
Fax :91-33-22895006/22895007
Mr. Ankit Choudhary (Director)
Mobile :+919830094018
Send SMS Send Inquiry


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